News / Events

2017-10-24

ADATA shows it bright colors at Hong Kong Int’l Lighting Fair Autumn Edition

Debuts strong lineup of high ingress protection, wide temperature, and high-efficiency products

Taipei, Taiwan – October 24, 2017 – ADATA® Technology, a leading LED lighting brand, is pleased to announce its participation in the Hong Kong International Lighting Fair Autumn 2017 edition. From October 27 to October 30, ADATA continues to develop its lighting portfolio with a major focus on industrial-grade product, an area the company predicts will experience considerable growth in coming years. As the largest lighting expo in Asia, the show provides an excellent stage for ADATA products such as the new AURA RGB LED bulb, and witness its power efficiency, easy set-up of multiple devices, and control,as well as an audio-visual display in combination with high-end audio brand equipment.

Wireless control of lighting for smart business application

Based on research conducted by LEDinside in February 2016, industrial applications are the fastest-growing segment in the global lighting industry. Another clear trend is the move to LED, helped by government subsidies and increasing environmental awareness. LED lighting currently accounts for about US$30 billion in revenue annually, expected to rise to over US$52 billion by the end of 2020, with a TAM of over 134 million units. ADATA is well positioned to contribute to and benefit from these developments with AURA RGB, with its integrated low-power Bluetooth and built-in networking bridge, it eliminates all requirements for additional hardware, such as hubs. With a choice of control by smartphone, or dedicated remote control, adjusting your lights is never out of reach.

New ADATA filament lamp series to meet increasing demand

With LED lighting sales seeing strong sales in the United States, as well as Europe and Asia, various market demands also influence LED design. ADATA’s LED light series contains a variety of sockets, like E14, E27 in a variety of colors and materials. You can find transparent or amber glass bodies with color temperatures from 2000K to 2700K and brightness up to 140lm/W, with the smallest LED light started at 4 Watt. The LED light series uses a patented design and adheres to CE, ERP and other international certifications.

Customizable industrial LED lighting

ADATA’s new industrial LED lighting module strike a balance of professional optical design, with 7types of beam angle, and the ability to be applicable in various environments through integrated regulation systems for temperature, anti-fogging. The unique design die-casting body forms an efficient cooling system, and is stress and temperature resistant. It also has IP65 waterproofing for extreme durability, in addition ADATA will show even more lighting options for Street Lighting, Flood Lighting, High Bay Lighting, and Industrial Lighting all tailored to the high standards of our customers’s unique demands.

Visit ADATA at the Hong Kong International Lighting Fair Autumn Edition, October 27-30 2017
Hall 1, booth 1C-E21